Promotional Incentives / Promotional Merchandise.

Imagine having your logo constantly in front of your customers, isn’t that what every Marketer is trying to achieve; well its possible by incorporating promotional merchandise or promotional incentives as part of your businesses marketing mix.  The right promotional merchandise / promotional incentives with the right message will get your brand noticed in a forever over crowded market place. Promotional incentives / Promotional merchandise are an inexpensive way to advertise your company / product launch, conference, exhibition, etc.  Promotional merchandise / promotional incentives have durability, longevity and it’s a great way to get people taking about your brand.

Promotional Incentives and Promotional merchandise form an integral part of businesses Sales and Marketing strategies. An overcrowded market place is making it necessary for today’s marketers to adopt multiple types of marketing methods to promote their products and services. In the forefront of the list of useful business promotion tools is promotional merchandise or other wise know as promotional incentives. Using Promotional merchandise / promotional incentives is an excellent below the line marketing strategy to implement into the marketing mix and it can easily be measured, especially if implemented with an offer or some type of action and results can be immediate.

There is a wide selection of promotional merchandise / promotional incentives to choose from; branded USB sticks, clothing to badges, desktop accessories to promotional bags, promotional merchandise / promotional incentives are available in many different forms. Not only is there a vast range of promotional merchandise / promotional incentives available but they can come in numerous shapes, sizes, styles, and prices. The only common feature in respect of all of them is that the names, logos, and brands of the company are branded on the merchandise. Innovative use of promotional merchandise / promotional incentives can be implemented as part of your marketing mix offering solutions and addressing the marketing challenges. It helps in creating brand awareness which is an extremely essential part of business promotion today. At the same time promotional merchandise / promotional incentives increase in tradeshow traffic, as well as retention of valued employees are other advantages of using promotional merchandise / promotional incentives products as gift to customers or own employees of the business, especially important at Christmas.

The use of the promotional merchandise / promotional incentives can have a major impact on your brand image with your customers. Recipients of your promotional merchandise / promotional incentives will have your brand name, logo, or messages delivered to them instantly.  Using promotional merchandise / promotional incentives as a giveaway for an event will increase pre registration or using promotional merchandise / promotional incentives will increase traffic to you stand.  In addition using the right promotional merchandise / promotional incentives can massively improve the overall image of your business. Existing customers will stick with your brand, new customers will be attracted, and the best part of it is that both will recommend your brand to others giving your business a real jumpstart in your market sector.

Featured Promotional Merchandise / Promotional Incentives.

Branded USB Sticks

Branded USB Sticks are proven promotional incentives to use as part of your promotional merchandise promotion.  There are many reasons for using a Branded USB Stick as part of your promotional merchandise product range 0r the used for your next promotional incentives campaign. Branded USB sticks (also known as flash drives, memory sticks, thumb drives, USB Sticks or jump drives) come in a wide variety of physical forms, and memory capacities. The use of Branded USB sticks as part of businesses promotional incentives strategy is a very popular choice of promotional merchandise.  The majority of us have computers either in the home, at work or have access to a computer.  Branded USB sticks are used to promote your company.  branded USB sticks represent a great promotional merchandise product, not only are branded USB sticks perceived as high value to the receiver, branded USB Stick can included all your marketing material; you could included your company brochure on the branded USB stick or even have a direct link to your website.

 Using branded USB sticks as a promotional incentives allow you to place your business ahead of the competition by utilising your promotional merchandise as a practical product for today's lifestyle.

Choosing your Branded USB Stick

Type of Memory Chip – Not all flash memory sticks are the same, ask your supplier the brand of chip they use, we use Grade A chips from the likes of Intel, Samsung and Hynix Memory chips, avoid second grades or recycled chips which are commonly used and result in a higher failure rate.(20 – 50%). 

 Read / Write Speed of Branded USB Sticks.

USB 2.0 will support three speeds; low, full and maximum.  The speed makes all the difference when accesses files on the branded memory stick.

Failure Rate of Branded USB Sticks.

This measure how long a Branded USB stick will function before it fails.  This can be as high as 100 000 read – write cycles, down to 25 000 for lower quality branded USB sticks.  Again the quality of the memory chip will determined the failure rate of the branded USB stick

 Data Retention for Branded USB Sticks.

Ask your supplier what warranty does the Branded USB sticks comes with, standard is a year which will suffice for most promotional incentives campaigns

Branded USB Sticks Packaging Options

There are a variety of packaging options to choose from for your branded USB stick; gift boxes, poly bags etc.  Packaging can add extra value to your branded USB stick at very little extra cost. We offer a whole range of packaging options for your branded USB stick.

Branded USB Sticks Accessory Options.

There are lots of accessory options for your branded USB sticks these include; Lanyards, keyring attachments etc. Again it allows other branding options for your USB sticks it also to make it easier for users to transport, use and make their USB drive more visible to other potential clients.

Branded USB Stick Methods

Generally branding your USB stick is quite simple; the most common type of branding for your USB stick is pad printing and laser engraving.  However there are other options available; Epoxy doming is just one of the new branding options currently now available for your branded USB stick.

Branded USB Stick Data Options

Pre-loading data onto your branded USB stick can be performed for you by many suppliers to save you valuable time and energy. Data can also be locked on your branded USB sticks so that the client cannot erase your important information. It is also possible to use an auto-run application, so that upon insertion the branded USB stick opens your desired file or application e.g. a marketing video, your contact details etc.  Branded USB sticks are great products to use as part of your promotional incentives strategy.  Branded USB sticks are exceptional promotional merchandise products and used appropriately they can offer an excellent ROI.

Promotional merchandise / Promotional Incentives - Conference Folders.

Folders have been proven to be one of the best promotional merchandise / promotional incentives items that can be given at formal events. Conference folders have a large branded area, where your brand name can be imprinted, and giving better visibility of your brand name. Folders used as your promotional merchandise or promotional incentives products are good for exposure of your brand and people will definitely use them after the event. People of all age and class use conference folders to keep their important documents.

Promotional Merchandise / Promotional Incentives - Pens

Pens are one of the most commonly used promotional merchandise, promotional incentives items used by people of all ages and classes. This why they make for such an effective promotional merchandise / promotional incentives item. Whenever people use these pens, your brand name will be exposed to a large number of prospective customers. Your brand will remain in the minds of the customer as long as the pen will be in use.

Promotional Merchandise / Promotional Incentives - Calendars

Calendars - These are one of the best promotional merchandise / promotional incentives items. Your brand is imprinted with your brand name.  Give out calendars at the  beginning of the year to your existing as well as prospective customers. Your brand will remain in the mind of the customer, all year round. Since the calendar will be in display, lot of other people will also come across your brand name..

Promotional merchandise / Promotional Incentives - Umbrellas.

Again, an excellent promotional merchandise / promotional incentives items that will give your brand name a lot of visibility.   Large umbrellas that are used at outdoor events and will been seen by a lot of people who attend these events and will definitely notice your brand name upon them.

Promotional Merchandise / Promotional Incentives -Mugs

Mugs are also very effective promotional merchandise / promotional incentives item brand names imprinted upon attractive coffee mugs is sure to catch everybody's eyes. Coffee mugs are items of practical utility. Whenever these mugs will be used they will give your brand a lot of exposure.

Using Promotional Merchandise / Promotional Incentives as part of your marketing strategy WILL increase your brand awareness in the market place. And using innovated Promotional Merchandise / Promotional Incentives will make your brand stand out from your competitors.

We are a company bursting at the seams with creativity, so if you need innovated ideas of how to use Promotional Merchandise / Promotional Incentives to boast your brand.  We are not just a supplier of Promotional Merchandise /Promotional Incentives products we also supply ideas on how to use them, ensuring maximum impact for your brand.

CALL US NOW on 020 7 898 0537 for an informal chat and learn how we can be an asset to you for your next promotional campaign.